ERT Awards Supporting Information

Best New Product – Small Domestic Appliances

The Funky Appliance Company – The Funky Toaster

The Funky Toaster was launched in February 2021 by the independent British brand The Funky Appliance Company. Co-founders of the company, husband and wife duo Joe and Sadie Sillett created the unique design in the UK along with a specialist product design team. It is the second product released by the brand, the first being The Funky Iron, which was launched in 2019.

The 1850W, 4-slice Funky Toaster boats slots that are wider and deeper than most toasters on the market. Bagels, waffles and even thick-sliced Warburton’s bread is browned to perfection with ease in this nifty appliance – the variable, independent browning controls ensure every slice is done exactly to the user’s preference. The toaster also features a handy high-lift function making it quick and easy to remove smaller slices, as well as cancel, reheat and defrost buttons. 

As well as offering consumers superb performance and functionality, The Funky Toaster is a highly attractive small kitchen appliance, with its signature curve appeal and choice of finishes. It is available in three colours: on-trend Rose Gold, Cream, and Chrome, to suit a variety of consumer tastes and kitchen styles.

From a practical point of view, the toaster has removable crumb trays and built-in wrap cord storage for the 75cm power cord helps to keep worktops clean and tidy and anti-slip silicone feet. It has stainless steel housing and weighs 2.7kg and comes with a 2-year guarantee. 

Products from The Funky Appliance company are distributed in the UK and Ireland by RKW.

What other people are saying about The Funky Toaster:

‘I have been after a toaster for a while and really loved the look of this one – toasters are usually such dull things! This is such a cool looking addition to the kitchen worktop – the smooth curves make it easy to clean and it looks modern and retro at the same time – quite the feat!!’ [Source: Amazon customer review, 18th April 2021]

‘It’s a fantastic toaster, the best I have ever used.’ [Source: reviewer, Lindsey Wilkins, April 2021]

‘If you want your toaster to be a talking point, this is the one to go for.’ [Source: The Independent, IndyBest Toasters, Siobhan Grogan, May 2021]